eringilliam: digital feedback*

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  1. Historically, financial institutions such as banks, insurance providers and investment firms leveraged mainly offline touchpoints and customer interactions, such as meeting with an advisor at a physical office or making an appoint to open up a new bank account. However, due to the widespread digital disruption within the Finance industry, this focus has since shifted. These same institutions are now focusing on two things: the quality of the experience and creating a connection in an online environment. As a result, the Online Customer Journey among Financial Institutions has notably evolved over the last few years.
    https://mopinion.com/optimise-the-online-journey-for-financial-institutions/
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  2. The Air France-KLM Group is a leading group in terms of international traffic on departure from Europe. This global giant has a fleet of 550 aircrafts, which operate up to 2,300 daily flights. In 2018, Air France-KLM carried 101.4 million passengers.

    Every day, customers contact Air France and KLM to find answers to their flight related questions. Customer service agents are located all around the world, in order to support them at any moment.
    https://mopinion.com/air-france-klm-improves-its-internal-knowledge-system-with-mopinion/
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  3. So as I was going through all of the possible scenarios in my head (which we all know is an endless cycle thanks to George R.R. Martin’s genius writing), it dawned on me that Game of Thrones has a lot of cryptic, yet valuable tips when it comes to digital feedback. Let’s take a look at what can be learned…
    https://mopinion.com/3-lessons-to-be-learned-from-game-of-thrones-about-digital-feedback/
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Mopinion is a proud sponsor of User Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.